Brand Strategist salary in Australia
Updated 23 July 2026
Take-home on the median Brand Strategist salary of $75,000 — after $13,020 income tax and $1,500 Medicare levy (2026–27 resident, no HECS, private hospital cover).
What companies pay
Reported total pay for Brand Strategist roles by employer — medians include bonuses and other cash compensation, so they sit above base-salary figures.
| Company | Median total pay | Typical range |
|---|---|---|
| IBM★ 3.9 | $195,736 | $187,836 – $203,637 |
| Target Australia★ 3.9 | $140,008 | $134,919 – $145,097 |
| Twosday | $134,989 | $130,025 – $139,953 |
| MAXMEDIALAB★ 3.4 | $118,758 | $113,877 – $123,638 |
| The Contenders★ 3.0 | $110,564 | $106,585 – $114,543 |
| uberbrand★ 2.4 | $110,542 | $106,369 – $114,715 |
| The Contenders ( Australia)★ 4.4 | $105,334 | $101,463 – $109,205 |
| Employer Branding Australia | $94,874 | $91,796 – $97,953 |
| Ultimate Asset★ 4.6 | $90,072 | $87,188 – $92,956 |
| PNG Technology★ 4.0 | $89,604 | $86,110 – $93,099 |
| Anonymous★ 3.4 | $85,558 | $81,914 – $89,203 |
| Taylor & Grace | $85,342 | $81,589 – $89,094 |
| SGK★ 3.6 | $78,577 | $75,556 – $81,598 |
| CHE Proximity★ 3.6 | $75,257 | $72,054 – $78,460 |
| Interbrand★ 3.4 | $74,751 | $71,500 – $78,002 |
| Brow Code★ 5.0 | $70,048 | $67,787 – $72,309 |
| House of Brand★ 4.0 | $64,500 | $50,300 – $69,000 |
| More Space For Light | $55,883 | $53,766 – $58,000 |
| Emote Digital★ 4.9 | $55,008 | $52,744 – $57,272 |
| Cooper & Westwood★ 5.0 | $40,125 | $38,774 – $41,477 |
Brand Strategist pay by state
Median base salary and range where enough data exists — every figure labelled with its source.
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Salary figures are market estimates built from third-party data and community submissions — they show what the market pays, not what any individual employer will offer. Take-home figures are 2026–27 estimates for an Australian resident with private hospital cover and no HECS debt. General information only — not financial or tax advice.